Notes on SME marketing

My advice for an SME company is to try outsourcing at least several marketing activities. You just need to find the balance between the two: outsourcing and using the in-house marketing potential of your company. Outsourcing smartly will give you results you could not reach by yourself, develop the skills of your own team, ensure that marketing is done and done properly and best of all – give you free hands to concentrate on the quality of core services you offer.